SnapKidz: Snapchat’s New Kid-Friendly Feature Offers Little Comfort For Parents

Mobile Apps

Introducing SnapKidz: the latest offering from Snapchat that aims to provide a safer and more kid-friendly social media experience. With the increasing popularity of mobile apps among children, Snapchat has recognized the need to cater to this younger demographic while taking parental concerns into consideration. SnapKidz allows children to capture photos and videos, add fun filters and stickers, and even draw on their creations. However, before parents breathe a sigh of relief, it’s important to understand that SnapKidz operates as a standalone app and does not allow users to send or receive snaps, chat with friends, or access the full functionality of the original Snapchat app. In this article, we will delve into the details of SnapKidz and discuss why it may not offer the level of comfort parents are seeking.

Inside This Article

  1. SnapKidz: What is it?
  2. The features and benefits of SnapKidz
  3. Controversies surrounding SnapKidz
  4. Parental concerns and limitations of SnapKidz
  5. Conclusion
  6. FAQs

SnapKidz: What is it?

SnapKidz is a new feature introduced by Snapchat, the popular social media platform known for its disappearing photo and video messages. Designed specifically for younger users, SnapKidz aims to provide a safe and age-appropriate version of Snapchat for children under the age of 13 who may not meet the minimum age requirement to create a regular Snapchat account.

With SnapKidz, children can capture photos and videos using the Snapchat camera, apply creative filters and effects, and even add text captions to their creations. However, unlike the regular version of Snapchat, SnapKidz does not allow the sharing of content with friends or the sending of messages.

The primary purpose of SnapKidz is to provide a fun and interactive way for younger children to express their creativity through visual storytelling. It enables kids to explore the various features of Snapchat and engage with the platform in a controlled and restricted environment.

It’s important to note that SnapKidz is a standalone feature and does not require a Snapchat account or login. This means that children can use SnapKidz independently without the need for an email address or phone number, providing an added layer of privacy and security for young users.

The features and benefits of SnapKidz

SnapKidz is a kid-friendly feature introduced by Snapchat that provides children with a safe space to explore and express themselves. Here are some of the features and benefits that make SnapKidz a popular choice among parents:

1. Creative Expression: SnapKidz allows children to get creative by taking photos, adding fun stickers and drawings, and writing captions. It encourages imaginative exploration and self-expression in a controlled environment.

2. Limited Sharing Options: Unlike the regular Snapchat app, SnapKidz does not have a chat or sharing feature. This ensures that kids can enjoy the creative aspects of the app without the worry of inappropriate content or communication with strangers.

3. User-Friendly Interface: SnapKidz has a simplified interface designed specifically for young children. It is easy to navigate with intuitive icons and colorful visuals, making it accessible even to those who are new to using mobile apps.

4. Parental Control: One of the key benefits of SnapKidz is that parents have control over their child’s account. They can set up the app, manage their child’s friends list, and monitor the content being created and shared.

5. Safety Measures: Snapchat ensures the safety of young users through stringent content moderation and community guidelines. Inappropriate content is promptly removed, and users can report any concerns to the Snapchat support team.

6. Offline Activities: SnapKidz allows children to engage in offline activities without the need for an internet connection. They can capture moments, add fun effects, and explore their creativity even when they are away from Wi-Fi or mobile data.

7. Educational Value: Snapchat offers various filters and lenses that can enhance a child’s learning experience. SnapKidz provides a platform for children to explore educational filters and engage in interactive storytelling.

8. Privacy Settings: Snapchat takes privacy seriously, and this extends to SnapKidz as well. Parents can feel confident knowing that their child’s personal information is protected, and only approved friends can view their content.

Overall, SnapKidz brings together the fun and creativity of Snapchat in a safe and controlled environment for children. It allows young users to express themselves, interact with friends, and explore their creative potential, all while under the watchful eye of responsible parents.

Controversies surrounding SnapKidz

While SnapKidz was introduced as a kid-friendly feature, it hasn’t been without its fair share of controversies. Let’s take a closer look at some of the concerns that have been raised:

1. Privacy and safety: One of the main concerns surrounding SnapKidz is the issue of privacy and safety. While the feature does not allow direct messaging or the sharing of images, there is still the potential for children to be exposed to inappropriate content or communication from other users.

2. Content moderation: Another controversy revolves around the ability to moderate the content that children can access or share. As SnapKidz does not have robust content moderation features, there is a risk of children stumbling upon inappropriate or harmful content within the app.

3. Marketing to children: Some critics argue that SnapKidz is simply a way for Snapchat to target a younger demographic and introduce them to the app at an early age. This raises concerns about children being exposed to advertising or marketing tactics that may not be suitable for their age group.

4. Data privacy: With any app or online service, data privacy is a significant concern. In the case of SnapKidz, there have been concerns about the collection and storage of children’s data. It is crucial for parents to understand how their child’s information will be used and protected.

5. Addiction and screen time: While not specific to SnapKidz, the controversy of screen time addiction is amplified when it comes to children. Some parents worry that introducing their kids to an app like Snapchat at a young age may contribute to excessive screen time and potentially addictive behaviors.

It is important for parents to consider these controversies and make an informed decision about whether SnapKidz is suitable for their children. Open communication and monitoring of a child’s digital activities are crucial in ensuring their safety and wellbeing.

Parental concerns and limitations of SnapKidz

While SnapKidz may seem like a welcome addition to Snapchat, it also raises several concerns for parents. Here are some of the main parental concerns and limitations associated with SnapKidz:

1. Lack of content control: One of the major concerns with SnapKidz is the lack of content control. Unlike the regular Snapchat app, SnapKidz does not have a filtering system to monitor the content shared by users. This means that kids can potentially be exposed to inappropriate or harmful content from other users.

2. Cyberbullying and privacy risks: With the ability to send and receive messages and images, SnapKidz opens up the possibility of cyberbullying. Kids can be targeted by bullies who send hurtful or threatening messages. Additionally, there are privacy risks, as kids may unknowingly share personal information that can be misused by others.

3. In-app purchases: SnapKidz is free to download, but it offers various in-app purchases, such as additional filters or stickers. This can be a concern for parents who may not want their children to make unauthorized purchases or accidentally rack up a large bill.

4. Limited parental control: While SnapKidz incorporates some parental controls, they are limited compared to other child-friendly apps. Parents can set up an account for their child and enable the “friends only” feature, but there is no comprehensive monitoring or reporting system in place.

5. Online predators: Unfortunately, the internet is not safe from individuals who may try to exploit young users. With SnapKidz, children can receive friend requests from strangers, increasing the risk of coming into contact with online predators.

6. Addiction and screen time: SnapKidz, like any other social media platform, can be addictive for kids. Spending too much time on the app can negatively impact their physical and mental well-being, as well as their overall productivity.

7. Age appropriateness: The recommended age for SnapKidz is 9 years and above. However, it is important for parents to consider their child’s maturity level before allowing them to use the app. Some kids may not be ready to handle the responsibilities and risks associated with social media at such a young age.

Overall, Snapchat’s new kid-friendly feature, SnapKidz, may seem like a step in the right direction for parents concerned about their children’s online safety. However, upon closer examination, it becomes clear that SnapKidz falls short of providing substantial comfort for parents.

While SnapKidz restricts the sharing and communication features commonly associated with Snapchat, it still allows young users to create and store content on their devices. This presents potential risks, as children may not fully grasp the consequences of their online actions or understand the permanence of digital content. Additionally, SnapKidz lacks comprehensive parental controls, leaving parents with limited oversight of their child’s Snapchat activity.

It is important for parents to stay informed about the evolving features and functionalities of mobile apps, including those designed for children. By being proactive and engaging in ongoing conversations about digital safety, parents can better protect their children in the online world.


1. What is SnapKidz?

2. Is SnapKidz safe for my child to use?

3. Can I monitor my child’s activity on SnapKidz?

4. How can I ensure my child’s privacy while using SnapKidz?

5. Are there any age restrictions for using SnapKidz?